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Visually stunning, Globe Style inspires and engages

Globe Style is our rich, magazine-influenced section that runs in the Saturday edition of our paper. Style engages our discerning audience with unmatched visual flair and in-depth editorial about everything new and inspirational in stylish living: fashion & beauty, home design & décor, and entertaining.

Click here to launch our Style Experience site.

What's new in Style?
The Globe is pleased to introduce the newest addition to our Style portfolio - Globe Style Advisor - a glossy, over-sized stand alone magazine filled with the season's trends in beauty, fashion home and entertaining. Exclusive editorial content, dramatic imagery and premium quality stock create an engaging reader experience and unsurpassed advertising opportunities.

You can learn more about advertising in Globe Style Advisor here or by downloading the media kit. Or, you can contact your Globe representative.


Advertising features
Globe Style runs as a stand-alone section every Saturday, connecting with our readers on the weekend, when they're in a position to act upon your brand advertising.

Explore more about advertising in Globe Style and the opportunities available below.


You can showcase your lifestyle related products and services through a variety of ad formats and content adjacencies.

  • Globe Style is printed on our premium, semi-gloss paper and includes bold colour on each page.
  • Full-page inside front cover and full-page inside and outside back cover ad positions available.
Globe Style high profile columns
Select from our high profile adjacency positions, next to our most-talked about editorial features, such as:

  • Sarah Richardson - the host of HGTV's popular series, Sarah's House
  • Lucy Waverman - presents quick but elegant recipes
  • Wine & Spirits, Beppi Crosariol's column
  • Scented, Amy Verner's bi-weekly fragrance column
  • Beauty & Fashion advice columns
  • Home & Design page
  • Entertaining pages
  • Fashion Trends
Creative options
Choose from one of the following ad formats, which will complement your brand's message and Globe Style's stunning page design.:



Readership
Globe readers seek the best in clothing, home furnishings dining and food. And with an average household income of $114,000*, they're prepared to indulge. Explore more about The Globe's readers and see why they're Canada's coveted advertising audience.
*Source: PMB Spring 2013 - Saturday Total Readers


Globe Style is the perfect weekend read and the ideal environment for advertisers to reach this 'ready-to-shop' audience. As a powerful group of consumers, The Globe audience spent*:
  • $145 million on groceries, weekly
  • $508 million on women's clothing, annually
*Source: PMB PMB Spring 2013 - Saturday Total Readers





Related case studies
The Globe partnered with Air Canada Vacations to create a high-impact and visually rich Custom Content series, designed to pique Globe readers’ curiosity and have them explore the ACV website.
Download PDF    Watch Video

Through a balanced and complementary mix of print, digital and an opt-in newsletter, L’ORÉAL and The Globe created the desired ‘buzz’ for L’ORÉAL’s new hair care line, Total Repair 5™.
Download PDF    Watch Video

View more case studies


Need more information?
Contact a Globe representative for helpful advice, a quick quote or to answer any questions you may have. We look forward to hearing from you.

Related
You can extend your reach and increase your ad's impact with an additional presence in one or more of The Globe's following print or digital products.