The latest PMB findings show Report on Business magazine continuing to enjoy its position at No. 1 in the national business magazine marketplace*.

Report on Business magazine readers are significantly more likely than average Canadians to belong to highly desirable demographic groups.


Report on Business magazine also boasts more readers in key demos than Financial Post Business magazine and Canadian Business magazine.



Meanwhile, the latest PMB findings show that combining Globe and Mail platforms is a smart and cost-effective way to connect with Canada's most influential and affluent consumers.

For instance, when you add a weekday insertion in our newspaper to your Report on Business presence, you reach an additional 626,000 unique readers for a combined net reach of close to 2 million.

Combined Audience Using Report on Business Magazine & a Weekday Issue of Our Newspaper



Similarly, when you add a week-long presence in our newspaper plus a month-long presence on GlobeandMail.com to your Report on Business magazine buy, you reach an additional 2.7 million unique readers for a total net reach of nearly 4 million.

Combined Audience Using Newspaper, Online and Report on Business Magazine




*Source: PMB 2011, Spring 2 Year Study - Total Canada, Adults 18+ (excluding Macleans magazine)