From Friday's Globe and Mail: Per-sua-sion
Posted: November 5, 2010 | 11:25 ET
In this week's Adhocracy column, Car advertisers animate their way around the rules, Simon Houpt looks at the creative spin agencies are using to promote vehicles since Advertising Standards of Canada's ban on depictions of unsafe driving in TV commercials. Seems "Storytelling has become important again."
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