What's Contagious Now event - Augmented content
Posted: April 13, 2012 | 10:56 ET by Nick Parish
Technology is changing the way we consume. Two-screen viewing, the proliferation of augmented reality, audio recognition apps, content check-ins and QR codes allow brands to act as interfaces between viewers and content. Adding value with a layer of interactivity, social networking, gaming, bonus content and coupons, the challenge for marketers is to know what to embrace and what to discard in order to engage an audience.In this interesting presentation, Nick Parish, Contagious’ North American editor, will explore how to introduce these channels effectively, and in turn create more immersive, lean-forward experiences to better engage your viewers.
When: Monday, May 14, 2012 - 5 PM to 7 PM (ET)
Where: The Hoxton, 69 Bathurst Street, Toronto, Ontario
Event schedule:
5 PM - Registration
5 PM - Nick Parish Presentation Begins
6 PM - Question & Answer Period
6 PM - Cocktails & Hors D'Oeuvres
7 PM - Event Finishes
Tickets are only $35 per person, or $300 for a group of 10. Get tickets
Nick Parish is Contagious’ North American Editor, based in New York. He tweets @paryshnikov and @contagiousmag. Sign up for Contagious’ free weekly newsletter at http://bit.ly/newstagious 
