At The Globe, retailers have a wealth of ways to connect with Canada's most desirable consumers. From a placement anywhere in our paper to a presence on one of our websites, Globe ads reach readers with a high disposable income and a taste for finer things in life--and who account for a large portion of total sales of high-ticket items nationally.

Annual Spending on Men's Clothing*
Globe readers spend far more on men's clothing than the average Canadian does. The chart below shows that weekday Globe readers are over twice as likely as average Canadian males to spend $1,000 or more on men's clothing in a year.



Annual Spending on Women's Clothing**
Female Globe readers are no slouches either. They too spend far more on clothing than average Canadian females.



Annual Spending on Furniture***
In fact, Globe readers spend more in practically every category.



In fact, only 17% of the population spent $2,001 or more on furniture in the past three years, yet they accounted for 73% of all furniture sales.***


* Source: NADbank 2008, 21 national product markets and men.
** Source: NADbank 2008, 21 national product markets and women.
*** Source: NADbank 2008, 21 national product markets.