Go to: TargetingMobile WebsiteiPhone Apps BlackBerry AppsiPad Apps


Connect with the upwardly mobile
  
 

Mobile devices have become indispensable for people on-the-move and away from their computers.

The Globe's lineup of mobile-optimized sites and standalone apps deliver all of the news and information readers have come to expect from our websites--news headlines, sports scores, market updates, fashion and health advice--directly to any Web-enabled mobile device such as an iPhone, iPad, BlackBerry and other Smartphones.

Integrated into our content are mobile specific advertising opportunities that allow advertisers to target the on-the-go reader wherever they are and whatever they are doing.

Download our 2012 Mobile Advertising Information and our 2011 Globe Mobile Readership PDF to learn more.

Position your mobile message alongside premium content

Positioning your brand on our mobile platform delivers your message to smart consumers who want to stay connected to what’s going on in the world--anytime, anywhere!

Target our rapidly growing mobile readership by delivering your ads in one of the following ways:

By device targeting your choice of mobile platform (iPhone, BlackBerry, iPad and other Smartphones).

By content channel across individual or multiple mobile devices and within the following content sections:

News* Business Investing Life
Automotive Technology Sports Arts

* (inc. Opinions, Commentary sections)

Sponsorship opportunities give you multi-platform audience reach and content package options.


Mobile website
  
 
Featuring a range of sections dedicated to news, business, sports and lifestyle content, optimized for Smartphone browsers.

Advertising Options: content alignment and device targeting.

Ad formats: 300 x 50 banners
Featured on all pages, top and bottom (scroll with content)




Globe apps
Our Globe News, Globe Investor, Globe Politics and Globe Life apps deliver articles that are optimized for the mobile experience, featuring:
  • Cleaner, more engaging interface with faster performance
  • Customizable content options in our News app
  • Seamless social media integration: sharing to Facebook, Twitter and via Email

iPhone apps
Globe News, Globe Investor, Globe Politics and Globe Life

Advertising Options:
Content alignment and device targeting.
Globe News and Politics app - banner ads on all pages, ad locked to bottom of screen
Globe Life app - on section pages, ads appears at top and bottom. For story pages, ad is locked to bottom of screen.

Ad formats: 300 x 50 banners

New expandable ad format available in News and Politics apps (expands to 300 x 150)





  
 
BlackBerry apps
Globe News, Globe Investor, Globe Politics and Globe Life

Advertising Options
Content alignment and device targeting
Banner ads featured on all pages, top and bottom (scroll with content)

Ad formats: 300 x 50 banners



iPad app
  
 
All new Globe News app that delivers articles that are optimized for the iPad reading experience, featuring:

Ad opportunities
Content alignment and device targeting
Website ads (globeandmail.com) on iPad (Safari browser) targeting
Frequency capped Interstitial and sponsorship acknowledgement on loading screen

Ad formats:
Expandable 728 x 90 leaderboard (expands to 720 x 270)
Interstitial ad – 984 x 728



Learn More

Work with us to implement an innovative and engaging mobile advertising presence and connect with our audience.

For additional information and complete Mobile advertising specifications, please download our 2012 Globe Mobile Information PDF and contact your Globe representative.